Web design is one of the key aspects of a successful online business. These days, more and more people are using the internet to shop, order services, get information and have fun. This makes the competition in the online environment even tougher, and the right web design can be a crucial factor in the success of your website. In this article, we'll explore, using specific numbers, how much web design can impact sales on your site.
Good website design helps improve the user experience, which can lead to more sales. Studies show that poor UX can cost a company up to $2.6 billion a year. Whereas an improved UX can increase website conversion rates by 200%.
A beautiful and attractive page design can attract the attention of users and increase their time on the resource. The more time a user spends on a website, the more likely they are to make a purchase. Studies show that 38% of users leave a site if the design doesn't grab their attention.
A well-designed website provides better readability and navigation for users. And ease of use of an online resource can in turn lead to increased sales. Improved website navigation, for example, can increase conversion rates by 50%.
Quality design can increase user confidence in a company and its product. According to a study by Adobe, 38% of users leave a resource if they find its design unattractive. And 94% of users don't trust a platform with poor design.
Fast page load speeds can directly impact sales. For example, Amazon reported that increasing page load speed by 100 milliseconds resulted in a 1% increase in sales.
According to a Google study, 61% of users will return to a website if they can easily find what they are looking for on it, and 40% of users will turn to a competitor if the resource is not displayed correctly on mobile devices.
A good website design helps a company stand out from the competition and attract more customers. According to Forrester Research, a better website design can increase conversion rates by 400%.
As you can see, web design is a critical element of a successful online business. A well-designed website not only attracts users' attention but can also increase sales. Use the services of a professional web studio to improve your website design and increase conversion rates.